OBAGI - ELASTIderm® Complex Eye Serum

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PRODUCT INFORMATION

Cooling De-Puffing Eye Serum with Bi-Mineral Contour Complex®

Obagi ELASTIderm® Complex Eye Serum 14ml, also known as ELASTIderm De-Puffing Eye Serum, is an energising rollerball treatment developed to reduce visible under-eye puffiness, smooth fine lines and support firmer, more resilient-looking skin.

The lightweight serum combines antioxidant caffeine with Obagi’s patented Bi-Mineral Contour Complex®—a specialised combination of zinc, copper and malonate designed to support the three stages required for healthy elastin development.

A precision rollerball distributes the serum beneath and around the outside of the eyes while delivering an immediate cooling massage. This makes the treatment especially effective for an eye contour that appears puffy, tired, less firm or marked by early lines and declining elasticity.

Unlike a basic cooling eye gel, ELASTIderm Complex Eye Serum combines an immediate refreshing experience with technology focused on the structural resilience of the skin.

Why Choose Obagi ELASTIderm Eye Serum?

Visibly reduces under-eye puffiness: caffeine helps refresh and de-puff tired-looking eyes.
Cooling rollerball applicator: provides a soothing massage while distributing a controlled amount of serum.
Supports skin elasticity: Bi-Mineral Contour Complex® promotes the stages involved in healthy elastin development.
Smooths fine lines and wrinkles: helps the eye contour appear tighter, smoother and more resilient.
Revives fatigued-looking eyes: the cooling applicator and caffeine produce a fresher, more energised appearance.
Lightweight texture: absorbs rapidly without the richness of a conventional eye cream.
Suitable beneath makeup: the fast-absorbing format integrates easily into a morning routine.
Twice-daily treatment: formulated for consistent morning and evening use.
Suitable for all skin types: appropriate for normal-to-dry, normal-to-oily and combination skin.

Bi-Mineral Contour Complex®

Bi-Mineral Contour Complex® is the defining technology within the Obagi ELASTIderm range. It harnesses zinc, copper and malonate to support healthy elastin development and improve the visible firmness and resilience of ageing skin.

Elastin is the structural protein that allows skin to stretch and return towards its original position. This is especially important around the eyes, where the skin is repeatedly folded through blinking, smiling, squinting and other facial movements.

Bi-Mineral Contour Complex® was designed around the three stages required to develop healthy elastic fibres:

1. Elastin Production

The first stage involves producing tropoelastin, the soluble precursor from which mature elastin fibres are created.

2. Elastin Assembly

New elastin components must be deposited and organised around a supporting microfibrillar framework before they can develop into functional fibres.

3. Elastin Maturation

The organised elastin molecules require crosslinking to create mature, resilient fibres. Copper is relevant to enzymes involved in the maturation of structural skin proteins.

Supporting these interconnected stages helps the eye contour appear firmer, smoother and better able to visually recover from repeated movement.

Read our complete Obagi ELASTIderm and Bi-Mineral Contour Complex® guide for a detailed explanation of the technology.

Caffeine for Under-Eye Puffiness

Caffeine is a well-established antioxidant used in targeted eye formulations to improve the appearance of puffiness and tired-looking skin.

Within ELASTIderm Eye Serum, caffeine complements the cooling rollerball application to help the eye contour appear:

Less puffy
More refreshed
More energised
Smoother and tighter-looking
Less visibly fatigued

The lightweight formula is especially useful in the morning, when temporary fluid accumulation can make the under-eye area look swollen or less defined.

The Cooling Rollerball Applicator

The rollerball is an important part of the product’s function rather than simply a packaging feature. It delivers a controlled amount of serum while producing a cooling, gently massaging sensation around the eye contour.

This precision application offers several advantages:

Targets the serum directly beneath and outside the eyes.
Provides an immediate cooling effect.
Supports gentle massage without pulling the delicate skin.
Helps distribute a consistent amount of product.
Creates a refreshing treatment experience for tired-looking eyes.
Makes the serum convenient for morning and evening application.

Use light pressure and allow the rollerball to glide across the skin. Pressing heavily or repeatedly rolling over the same area is unnecessary.

What Does ELASTIderm Eye Serum Target?

This specialised rollerball serum is particularly suitable for adults concerned about:

Visible under-eye puffiness
Tired or fatigued-looking eyes
Fine lines beneath and around the eyes
Early visible wrinkles
Reduced firmness or elasticity
Crepey-looking under-eye texture
An eye contour that appears less resilient
A preference for a lightweight alternative to a traditional eye cream

ELASTIderm Clinical Performance

Obagi’s clinically evaluated ELASTIderm eye products have demonstrated measurable improvements in skin elasticity and visible wrinkles. Reported results include:

46% increase in elasticity after nine weeks.
16% decrease in visible wrinkles after nine weeks.
Visible changes reported from as early as two weeks.

These figures relate to Obagi’s clinical evaluation of the ELASTIderm eye-product technology. Individual results can vary, and consistent use is required to obtain cumulative visible improvements.

How to Use Obagi ELASTIderm Eye Serum

Cleanse the face and gently dry the eye area.
Roll the applicator beneath each eye, working from the inner area outwards.
Apply around the outside of the eye contour where puffiness or fine lines are visible.
Keep the rollerball away from the eye itself, the waterline and the inner mucosal area.
Use clean fingertips to smooth in any remaining serum until thoroughly absorbed.
Allow it to dry before applying eye cream, moisturiser, sunscreen or makeup.
Apply twice daily, in the morning and evening.

The serum is concentrated and should be applied as a light, controlled layer. Repeated rolling or excessive application is not required.

Where Does Eye Serum Fit in a Routine?

Morning Routine

Cleanser
Facial antioxidant or treatment serum
Obagi ELASTIderm Complex Eye Serum
Eye cream or facial moisturiser where required
Broad-spectrum sunscreen

Evening Routine

Cleanser
Facial treatment products
Obagi ELASTIderm Complex Eye Serum
Eye cream or evening moisturiser

For more detailed guidance, see our complete skincare layering guide.

ELASTIderm Eye Serum and Eye Cream

Obagi’s two principal ELASTIderm eye products share Bi-Mineral Contour Complex® but have different textures and treatment priorities.

Choose ELASTIderm Complex Eye Serum When:

Under-eye puffiness is a principal concern.
The eyes frequently appear tired or fatigued.
A cooling rollerball application is preferred.
A lightweight serum is better suited to the routine.
The product needs to layer easily beneath makeup.

Choose ELASTIderm Eye Cream When:

Crepey texture and visible laxity are the main priorities.
The eye contour feels dry or moisture depleted.
A richer cream texture is preferred.
Fine lines, crow’s feet and visible looseness require focused treatment.

For a more comprehensive ELASTIderm eye routine, the serum can be applied first for puffiness and cooling support, followed by Obagi ELASTIderm Eye Cream for additional hydration, crepiness and visible firmness.

Full Ingredient List

Aqua/Water/Eau, Dipropylene Glycol, Methylpropanediol, Caffeine, Phenoxyethanol, Hydroxyethyl Cellulose, Laureth-9, Malonic Acid, Arginine, Ethylhexylglycerin, Zinc Carbonate, Copper Carbonate Hydroxide, Sodium Hydroxide.

Formulations may be updated. Refer to the ingredient list printed on the product packaging received for the most current information.

Frequently Asked Questions

What does Obagi ELASTIderm Eye Serum do?

It helps reduce visible under-eye puffiness, smooth fine lines and support firmer, more resilient-looking skin. Its cooling rollerball also immediately refreshes tired-looking eyes.

Is ELASTIderm Complex Eye Serum the same as De-Puffing Eye Serum?

Yes. ELASTIderm Complex Eye Serum is also described by Obagi as ELASTIderm De-Puffing Eye Serum. The names refer to the cooling caffeine and Bi-Mineral Contour Complex® rollerball treatment.

What is Bi-Mineral Contour Complex®?

It is Obagi’s proprietary combination of zinc, copper and malonate, specifically developed to support the production, assembly and maturation stages required for healthy elastin development.

Does it help under-eye puffiness?

Yes. Reducing visible under-eye puffiness is one of the serum’s principal purposes. Caffeine works alongside the cooling rollerball to produce a fresher and less fatigued-looking eye contour.

Does it improve fine lines?

Yes. Bi-Mineral Contour Complex® supports skin elasticity and visible resilience, helping smooth the appearance of fine lines and wrinkles around the eye area.

How often should it be applied?

Obagi recommends applying ELASTIderm Eye Serum twice daily, in the morning and evening.

Can it be worn beneath makeup?

Yes. Its lightweight, fast-absorbing texture is well suited to morning use beneath eye cream, moisturiser, sunscreen and makeup. Allow it to absorb fully before continuing.

Can it be combined with ELASTIderm Eye Cream?

Yes. Apply the serum first for targeted puffiness and cooling support. Once absorbed, apply ELASTIderm Eye Cream for additional hydration and treatment of crepiness, fine lines and visible laxity.

Is it suitable for all skin types?

Yes. Obagi identifies the serum as suitable for normal-to-dry, normal-to-oily and combination skin.

Can it be used directly on the eyelids?

Apply it underneath and around the outside of the eye contour. Do not roll it directly into the eyes, along the waterline or across the inner mucosal area.

Important Information

For external use only.
Keep the product out of the eyes.
If direct eye contact occurs, rinse thoroughly with water.
Stop use if persistent irritation develops.
Keep out of reach of children.
Keep away from direct sunlight.
Store at a controlled room temperature of 15–25°C.

Product Details

Product: Obagi ELASTIderm® Complex Eye Serum
Also known as: Obagi ELASTIderm De-Puffing Eye Serum
Size: 14ml
Product type: Cooling de-puffing and firming eye serum
Key technology: Bi-Mineral Contour Complex®
Key active: Caffeine
Primary concerns: Puffiness, tired-looking eyes, fine lines and reduced elasticity
Skin types: Normal-to-dry, normal-to-oily and combination skin
Application: Morning and evening
Applicator: Precision cooling rollerball

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